Made in
ETAM

KNOW HOW
haute couture

Our designers are trained in haute-couture techniques at our Tech Center in the north of France. The sophistication of our products is the result of this level of excellence.

AMAZING
LACE

Our designers create Etam’s own unique lace in collaboration with the greatest lace makers.

WITH YOU

Lingerie is our passion, let's share it
Tell us everything, your wishes, your favourites... and even what gets on your nerves, so we can write the next one hundred years of Etam together.

CORSET-MAKER
SINCE 1916

A winning combination of know-how from over one hundred years of experience and state of the art techniques, so we can constantly improve how we cut the 20 pieces needed to make a bra, using more innovative fabrics and optimising how they are assembled.

DESIGNED
IN FRANCE

100% of our products are created in France by our stylists. From trend boards to sketches, they perpetuate the unique Etam style, providing neverending fashion inspiration, and that quintessential French sexiness, season after season.

SHARING

Every year, we train apprentices in corsetry professions to pass on our know-how to future generations.