J'ETAM

PURE

A radical minimalism where transparencies and second-skin materials redefine the essentials.
Airy tulle, soft cotton and innovative microfibres create a contemporary vision of sensual comfort.
Pure fit, Pure Soft, Pure Shape... our essentials become icons.

72 Products

  • Standard size

    • XS
    • S
    • M
    • L
    • XL
    • 2XL
    • 32DD (E)
    • 34DD (E)
    • 36DD (E)
    • 38DD (E)
    • 3XL
    • 40DD (E)

  • Bra cup A

    • 30A
    • 32A
    • 34A
    • 36A

  • Bra cup B

    • 30B
    • 32B
    • 34B
    • 36B

  • Bra cup C

    • 32C
    • 34C
    • 36C
    • 38C

  • Bra cup D

    • 32D
    • 34D
    • 36D
    • 38D
    • 40D
72 products found
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  • PURE FIT® Bra N.4 - The Lightly Lined
    RON 165.00
    See more
    Bra N.4 - The Lightly Lined;${refinementColor}
    Bra N.4 - The Lightly Lined;${refinementColor}
    Bra N.4 - The Lightly Lined;${refinementColor}
    Bra N.4 - The Lightly Lined;${refinementColor}
    Bra N.4 - The Lightly Lined;${refinementColor}
    Bra N.4 - The Lightly Lined;${refinementColor}

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    70A
    75A
    30A
    32A
    34A
    36A
    38A
    75B
    30B
    32B
    34B
    36B
    38B
    40B
    75C
    30C
    32C
    34C
    36C
    38C
    40C
    75D
    30D
    32D
    34D
    36D
    38D
    40D
    42D
    30DD (E)
    32DD (E)
    34DD (E)
    36DD (E)
    38DD (E)
    40DD (E)
    42DD (E)
    65F
    70F
    75F
    30DDD (F)
    32DDD (F)
    34DDD (F)
    36DDD (F)
    38DDD (F)
    40DDD (F)
    42DDD (F)
    32G
    + SIZES ↓
  • PURE FIT® Microfibre Boyshort
    £ 8.00
    Buy 3 Panties, Get 1 Free!
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    Microfibre Boyshort;${refinementColor}
    Microfibre Boyshort;${refinementColor}
    Microfibre Boyshort;${refinementColor}
    Microfibre Boyshort;${refinementColor}
    Microfibre Boyshort;${refinementColor}
    Microfibre Boyshort;${refinementColor}

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    XS
    S
    M
    L
    XL
    2XL
    3XL
    + SIZES ↓
  • PURE SOFT Microfibre Bralette
    £ 21.00
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    Microfibre Bralette;${refinementColor}
    Microfibre Bralette;${refinementColor}
    Microfibre Bralette;${refinementColor}
    Microfibre Bralette;${refinementColor}
    Microfibre Bralette;${refinementColor}
    Microfibre Bralette;${refinementColor}

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    XS
    S
    M
    L
    XL
    + SIZES ↓
  • PURE SOFT Microfibre Brief
    £ 8.00
    Buy 3 Panties, Get 1 Free!
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    Microfibre Brief;${refinementColor}
    Microfibre Brief;${refinementColor}
    Microfibre Brief;${refinementColor}
    Microfibre Brief;${refinementColor}
    Microfibre Brief;${refinementColor}
    Microfibre Brief;${refinementColor}

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    2XS
    XS
    S
    M
    L
    XL
    + SIZES ↓
  • PURE GLOW Wireless Triangle Bra
    £ 27.00
    See more
    Wireless Triangle Bra;${refinementColor}
    Wireless Triangle Bra;${refinementColor}
    Wireless Triangle Bra;${refinementColor}
    Wireless Triangle Bra;${refinementColor}
    Wireless Triangle Bra;${refinementColor}
    Wireless Triangle Bra;${refinementColor}

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    30B
    32B
    34B
    36B
    32C
    34C
    36C
    32D
    34D
    36D
    38D
    + SIZES ↓
  • PURE GLOW Microfiber Boyshort
    £ 11.00
    Buy 3 Panties, Get 1 Free!
    See more
    Microfiber Boyshort;${refinementColor}
    Microfiber Boyshort;${refinementColor}
    Microfiber Boyshort;${refinementColor}
    Microfiber Boyshort;${refinementColor}
    Microfiber Boyshort;${refinementColor}

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    XS
    S
    M
    L
    XL
    + SIZES ↓
  • PURE GLOW Bra N.4 - The Lightly Lined
    £ 27.00
    See more
    Bra N.4 - The Lightly Lined;${refinementColor}
    Bra N.4 - The Lightly Lined;${refinementColor}
    Bra N.4 - The Lightly Lined;${refinementColor}
    Bra N.4 - The Lightly Lined;${refinementColor}
    Bra N.4 - The Lightly Lined;${refinementColor}
    Bra N.4 - The Lightly Lined;${refinementColor}

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    32A
    34A
    36A
    32B
    34B
    36B
    32C
    34C
    36C
    32D
    34D
    36D
    38D
    + SIZES ↓
  • PURE GLOW Microfiber Tanga
    £ 8.00
    Buy 3 Panties, Get 1 Free!
    See more
    Microfiber Tanga;${refinementColor}
    Microfiber Tanga;${refinementColor}
    Microfiber Tanga;${refinementColor}
    Microfiber Tanga;${refinementColor}
    Microfiber Tanga;${refinementColor}

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    XS
    S
    M
    L
    XL
    + SIZES ↓
  • PURE MESH PLUS Wireless triangle bra in mesh
    £ 21.00
    See more
    Wireless triangle bra in mesh;${refinementColor}
    Wireless triangle bra in mesh;${refinementColor}
    Wireless triangle bra in mesh;${refinementColor}
    Wireless triangle bra in mesh;${refinementColor}
    Wireless triangle bra in mesh;${refinementColor}
    Wireless triangle bra in mesh;${refinementColor}

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    32B
    34B
    36B
    32C
    34C
    36C
    32D
    34D
    36D
    + SIZES ↓
  • PURE MESH Mesh Brief
    £ 11.00
    Buy 3 Panties, Get 1 Free!
    See more
    Mesh Brief;${refinementColor}
    Mesh Brief;${refinementColor}
    Mesh Brief;${refinementColor}
    Mesh Brief;${refinementColor}
    Mesh Brief;${refinementColor}

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    XS
    S
    M
    L
    XL
    + SIZES ↓
  • PURE MESH Balconette Bra
    £ 24.00
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    Balconette Bra;${refinementColor}
    Balconette Bra;${refinementColor}
    Balconette Bra;${refinementColor}
    Balconette Bra;${refinementColor}
    Balconette Bra;${refinementColor}
    Balconette Bra;${refinementColor}
    Balconette Bra;${refinementColor}

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    32B
    34B
    36B
    32C
    34C
    36C
    38C
    32D
    34D
    36D
    38D
    40D
    + SIZES ↓
  • PURE MESH Mesh thong
    £ 11.00
    Buy 3 Panties, Get 1 Free!
    See more
    Mesh thong;${refinementColor}
    Mesh thong;${refinementColor}
    Mesh thong;${refinementColor}
    Mesh thong;${refinementColor}
    Mesh thong;${refinementColor}
    Mesh thong;${refinementColor}

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    XS
    S
    M
    L
    XL
    + SIZES ↓
  • PURE MESH PLUS Wireless triangle bra in mesh
    £ 21.00
    See more
    Wireless triangle bra in mesh;${refinementColor}
    Wireless triangle bra in mesh;${refinementColor}
    Wireless triangle bra in mesh;${refinementColor}
    Wireless triangle bra in mesh;${refinementColor}
    Wireless triangle bra in mesh;${refinementColor}
    Wireless triangle bra in mesh;${refinementColor}

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    32B
    34B
    36B
    32C
    34C
    36C
    32D
    34D
    36D
    + SIZES ↓
  • PURE MESH Mesh Thong
    £ 11.00
    Buy 3 Panties, Get 1 Free!
    See more
    Mesh Thong;${refinementColor}
    Mesh Thong;${refinementColor}
    Mesh Thong;${refinementColor}
    Mesh Thong;${refinementColor}
    Mesh Thong;${refinementColor}
    Mesh Thong;${refinementColor}

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    XS
    S
    M
    L
    XL
    + SIZES ↓
  • PURE MESH Bra N.2 - The Plunge Push-up
    £ 24.00
    See more
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}

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    32B
    34B
    36B
    32C
    34C
    36C
    38C
    32D
    34D
    36D
    38D
    40D
    + SIZES ↓
  • PURE MESH Mesh brief
    ₫ 439,066
    Buy 3 Panties, Get 1 Free!
    See more
    Mesh brief;${refinementColor}
    Mesh brief;${refinementColor}
    Mesh brief;${refinementColor}
    Mesh brief;${refinementColor}
    Mesh brief;${refinementColor}

    Seen On Liveshow

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    XS
    S
    M
    L
    XL
    + SIZES ↓
  • PURE GLOW Wireless Triangle Bra
    ₫ 1,115,073
    See more
    Wireless Triangle Bra;${refinementColor}
    Wireless Triangle Bra;${refinementColor}
    Wireless Triangle Bra;${refinementColor}
    Wireless Triangle Bra;${refinementColor}
    Wireless Triangle Bra;${refinementColor}
    Wireless Triangle Bra;${refinementColor}

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    30B
    32B
    34B
    36B
    32C
    34C
    36C
    32D
    34D
    36D
    38D
    + SIZES ↓
  • PURE GLOW Microfiber Boyshort
    ₫ 439,066
    Buy 3 Panties, Get 1 Free!
    See more
    Microfiber Boyshort;${refinementColor}
    Microfiber Boyshort;${refinementColor}
    Microfiber Boyshort;${refinementColor}
    Microfiber Boyshort;${refinementColor}
    Microfiber Boyshort;${refinementColor}

    Seen On Liveshow

    Add to cart
    XS
    S
    M
    L
    XL
    + SIZES ↓
  • PURE GLOW Bra N.4 - The Lightly Lined
    ₫ 1,115,073
    See more
    Bra N.4 - The Lightly Lined;${refinementColor}
    Bra N.4 - The Lightly Lined;${refinementColor}
    Bra N.4 - The Lightly Lined;${refinementColor}
    Bra N.4 - The Lightly Lined;${refinementColor}
    Bra N.4 - The Lightly Lined;${refinementColor}
    Bra N.4 - The Lightly Lined;${refinementColor}
    Bra N.4 - The Lightly Lined;${refinementColor}

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    32A
    34A
    36A
    32B
    34B
    36B
    32C
    34C
    36C
    32D
    34D
    36D
    38D
    + SIZES ↓
  • PURE GLOW Microfiber Tanga
    ₫ 337,665
    Buy 3 Panties, Get 1 Free!
    See more
    Microfiber Tanga;${refinementColor}
    Microfiber Tanga;${refinementColor}
    Microfiber Tanga;${refinementColor}
    Microfiber Tanga;${refinementColor}
    Microfiber Tanga;${refinementColor}

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    XS
    S
    M
    L
    XL
    + SIZES ↓
  • PURE GLOW Shiny effect triangle bra
    ₫ 1,115,073
    See more
    Shiny effect triangle bra;${refinementColor}
    Shiny effect triangle bra;${refinementColor}
    Shiny effect triangle bra;${refinementColor}
    Shiny effect triangle bra;${refinementColor}
    Shiny effect triangle bra;${refinementColor}
    Shiny effect triangle bra;${refinementColor}
    Shiny effect triangle bra;${refinementColor}

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    30B
    32B
    34B
    36B
    32C
    34C
    36C
    32D
    34D
    36D
    38D
    + SIZES ↓
  • PURE GLOW Microfiber Tanga
    ₫ 337,665
    Buy 3 Panties, Get 1 Free!
    See more
    Microfiber Tanga;${refinementColor}
    Microfiber Tanga;${refinementColor}
    Microfiber Tanga;${refinementColor}
    Microfiber Tanga;${refinementColor}
    Microfiber Tanga;${refinementColor}
    Microfiber Tanga;${refinementColor}

    Seen On Liveshow

    Add to cart
    XS
    S
    M
    L
    XL
    + SIZES ↓
  • PURE GLOW Bra N.4 - The Lightly Lined Bra
    ₫ 1,115,073
    See more
    Bra N.4 - The Lightly Lined Bra;${refinementColor}
    Bra N.4 - The Lightly Lined Bra;${refinementColor}
    Bra N.4 - The Lightly Lined Bra;${refinementColor}
    Bra N.4 - The Lightly Lined Bra;${refinementColor}
    Bra N.4 - The Lightly Lined Bra;${refinementColor}
    Bra N.4 - The Lightly Lined Bra;${refinementColor}
    Bra N.4 - The Lightly Lined Bra;${refinementColor}
    Bra N.4 - The Lightly Lined Bra;${refinementColor}
    Bra N.4 - The Lightly Lined Bra;${refinementColor}

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    32A
    34A
    36A
    32B
    34B
    36B
    32C
    34C
    36C
    32D
    34D
    36D
    38D
    + SIZES ↓
  • PURE GLOW Microfiber Boyshort
    ₫ 439,066
    Buy 3 Panties, Get 1 Free!
    See more
    Microfiber Boyshort;${refinementColor}
    Microfiber Boyshort;${refinementColor}
    Microfiber Boyshort;${refinementColor}
    Microfiber Boyshort;${refinementColor}
    Microfiber Boyshort;${refinementColor}

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    Add to cart
    XS
    S
    M
    L
    XL
    + SIZES ↓
  • PURE MESH PLUS Wireless Triangle Bra Tulle
    ₫ 878,470
    See more
    Wireless Triangle Bra Tulle;${refinementColor}
    Wireless Triangle Bra Tulle;${refinementColor}
    Wireless Triangle Bra Tulle;${refinementColor}
    Wireless Triangle Bra Tulle;${refinementColor}
    Wireless Triangle Bra Tulle;${refinementColor}
    Wireless Triangle Bra Tulle;${refinementColor}

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    32B
    34B
    36B
    32C
    34C
    36C
    32D
    34D
    36D
    + SIZES ↓
  • PURE MESH Tulle Brief
    ₫ 439,066
    Buy 3 Panties, Get 1 Free!
    See more
    Tulle Brief;${refinementColor}
    Tulle Brief;${refinementColor}
    Tulle Brief;${refinementColor}
    Tulle Brief;${refinementColor}
    Tulle Brief;${refinementColor}

    Seen On Liveshow

    Add to cart
    XS
    S
    M
    L
    XL
    + SIZES ↓
  • PURE MESH Bra N.2 - The Plunge Push-up
    ₫ 1,013,672
    See more
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}

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    32B
    34B
    36B
    32C
    34C
    36C
    38C
    32D
    34D
    36D
    38D
    40D
    + SIZES ↓
  • PURE MESH Tulle Brief
    RD$ 1,050.00
    Buy 3 Panties, Get 1 Free!
    See more
    Tulle Brief;${refinementColor}
    Tulle Brief;${refinementColor}
    Tulle Brief;${refinementColor}
    Tulle Brief;${refinementColor}
    Tulle Brief;${refinementColor}

    Seen On Liveshow

    Add to cart
    XS
    S
    M
    L
    XL
    + SIZES ↓
  • PURE MESH Bra N.2 - The Plunge Push-up
    RD$ 2,400.00
    See more
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}
    Bra N.2 - The Plunge Push-up;${refinementColor}

    Seen On Liveshow

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    32B
    34B
    36B
    32C
    34C
    36C
    38C
    32D
    34D
    36D
    38D
    40D
    + SIZES ↓
  • PURE MESH Tulle Thong
    RD$ 1,050.00
    Buy 3 Panties, Get 1 Free!
    See more
    Tulle Thong;${refinementColor}
    Tulle Thong;${refinementColor}
    Tulle Thong;${refinementColor}
    Tulle Thong;${refinementColor}
    Tulle Thong;${refinementColor}
    Tulle Thong;${refinementColor}

    Seen On Liveshow

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    XS
    S
    M
    L
    XL
    + SIZES ↓