Cookies Information

- Functional Cookies ESSENTIAL TO NAVIGATE ON OUR SITE

Functional cookies allow you to use the main features on our site (for example, the use of the shopping cart or access to your account). Without these cookies, you will not be able to use our site normally. These are cookies deposited by ETAM that only concern the operation of our site. They are necessary for navigation on the site.

NOM	DESCRIPTION	EXPIRATION
_cfduid	Cookies Cloudflare The __cfduid cookie is used to identify individual clients behind a shared IP address and apply security settings on a per-client basis	12 months
_cq_seg	demandware c quotient	1 month
_cq_uuid	DemandWare	1 year
PWA_dwsid	Cookie cross device session id pour la PWA	1 year
__cq_dnt	cquotient DemandWare	1 year
cqcid	cquotient DemandWare	1 year
dw	cookie DW	1 year
dw_cookies_accepted	cookie acceptance	1 year
dw_dnt	cookie DW	1 year
dwac_bd7xIiaaipYx2aaadjvIRmblMn	DW - GE	1 year
dwanonymous_22739b8ab53b20c82d9f04762a15736d	anonymous customer tracking	6 MONTHS
dwsecuretoken_22739b8ab53b20c82d9f04762a15736d	Authentication Session cookie	1 year
dwsid	Unauthenticated Session cookie	1 year
ETAM_accept_cookie	custom pref cookie acceptance	13 MONTHS
dwuser_XXXXX	BM user cookie	1 year
dwcustomer_XXXXX	Customer cookie	1 year
dwsourcecode_XXXXX	Source Code cookie	1 year
dwpersonalization_XXXXX	AB-Testing	1 year
dwac_XXXXX	Analytics cookie	1 year

- Performance Cookies :

These cookies allow us to personalize your experience on our site and also to benefit from our personalized advice and promotional offers according to your origin of navigation (for example if you come from our partner sites).

NOM	DESCRIPTION	EXPIRATION
ABTasty	ABTasty - Used to record the global navigation information on the site (tests seen, variations seen, number of pages viewed, etc.)	13 MONTHS
ABTastySession	ABTasty - Used to record information when arriving on the site at each session.	24h
__atuvc	addthis share produit sheet	1 year
__atuvs	addthis share produit sheet	24h
t2s-p	These performance cookies help us to evaluate the use of the site by our visitors, for personalization purposes when browsing our site.	364 DAYS
t2s-rank	Target2sell - These performance cookies allow to customize the navigation on our site	15 Minutes

- Analytics Cookies

Analytical cookies are cookies that allow us to know the use and performance of our site and improve its operation (for example, the most often viewed pages, searches of users in the internal search engine ...) These are mainly Google Analytics cookies.

NOM	DESCRIPTION	EXPIRATION
__ywtfpcsuid	Google Analytics	1 year
__ywtfpcvuid	Google Analytics	1 year
_dc_gtm_UA-2820121-33	Google Tag Manager	1 year
_ga	Google Analytics	2 yearS
_gid	Google Analytics	24h

- Third Cookies

We use third-party cookies to identify your areas of interest through products viewed or purchased on our site and customize the advertising offer that is addressed to you on our site or outside our site. These cookies can be permanent or temporary (session cookies). Permanent cookies are stored for a period not exceeding 12 months.

PARTENAIRE	NOM	DESCRIPTION	EXPIRATION
Affilinet	ASP.NET_SessionId	Used to identify the user permanently during the user session	1 year
Affilinet	affilinetPublisher LoginInformation	Used to identify the publisher account to which the user logged in during their last login	1 year
Affilinet	affili	Uses to streamline internal processing of affiliate orders	1 year
Affilinet	Cookies Facebook (_e_1MLe_0, act, c_user, datr, fr, lsd, lu, reg_ext_ref, reg_fb_gate, reg_fb_ref, wd, xs, locale)	All these cookies are installed by Facebook to allow you to use our platform from your facebook account.	1 year
Affilinet	Cookies Twitter (k, guest_id, original_referer, _twitter_sess, auth_token, auth_token_session, auth_token, secure_session, twid, twll, dnt, remember_checked, _twitter_sess)	All these cookies are installed by twitter, and not affiliated. You can then connect to our platform from your twitter account.	1 year
Affilinet	cp_session, cp_ profile	These cookies are installed by our customer relationship management system (RightNow) when you use the online help.	1 year
Affilinet	APSSESSIONID QSTBSCTS	Uses to permanently authenticate the user during the user session. This cookie is deleted when the browser closes.	1 year
Affilinet	affilinetAdvertiser Login Information_v5 nrxnvohpg0 wgtqennrebbw	Identifies the advertiser account to which the user logged in during their last login.	1 year
Affilinet	.ASPXAUTH	Uses to determine if a user is authenticating	1 year
Affilinet	Cookies Google Analytics (_utmz, _utma, _utmc, _utmb)	Google Analytics is a service offered by Google to website owners (in this case Etam Paris) to enable them to analyze the traffic generated on their site and the use of their services.	1 year
Affilinet	eTracker	Our eTracker is a tool that allows site owners (in this particular case) to understand how visitors behave / interact on sites and how they use their services. For more information, visit our eTracker solution page.	1 year
Facebook	_mak	Facebook	1 year
Google	_mak_sid	Google	1 year
Tradelab	_tlc	First party cookie - Cookie campaign/referrer : Stores the traffic source or campaign that explains how the user reached your site (URL and timestamp of the referrer or touchpoint).	1 year
Tradelab	_tli	First party cookie - User Id Tradelab	3 MONTHS
Tradelab	_tlp	First party cookie - Contains site-centric information related to the campaign for the user (position in the funnel(s).	1 year
Tradelab	_tls	First party cookie - Technical Cookie (Storing called pixels as part of the session to avoid multiple calls )	Session
Tradelab	_tlv	First party cookie - Visiting Cookie: Contains user data (number of visits, timestamp of the first visit, timestamp of the previous visit, timestamp of the last visit, total number of pages visited in all sessions, total number of pages visited in the session previous, total number of pages visited in the current session)	1 year
Tradelab	iev0	3rd party cookie - Contains ad-centric information related to the campaign for the user (conversion tracking, sum of exhibition duration etc.)	3 MONTHS
Tradelab	iev1	3rd party cookie - Contains ad-centric information related to the campaign for the user (conversion tracking, sum of exposure time etc.)	3 MONTHS
Tradelab	b0	3rd party cookie - Contains ad-centric information related to the campaign for the user (conversion tracking, sum of exposure time etc.)	3 MONTHS
Tradelab	b1	3rd party cookie - Contains ad-centric information related to the campaign for the user (conversion tracking, sum of exposure time etc.)	3 MONTHS
Tradelab	uuid2	3rd party cookie - Cookie matching with AppNexus	3 MONTHS
Tradelab	uuid3	3rd party cookie - cookie matching with DoubleClick	3 MONTHS
Tradelab	tok	3rd party cookie - Server-to-server conversion token	30 DAYS

Reelevant	rlvt_tmpId	Reelevant	24h
Ysance	Etam.com	The cookie makes it possible to create the digital identity (the masterID) in order to be able to follow the behavior of the Net surfers during their visits	13 MONTHS
Ysance	y-track.com	The cookie makes it possible to create the digital identity (the masterID) in order to be able to follow the behavior of the Net surfers during their visits	13 MONTHS
Eperflex	rcal	manage the cookie matching with caloga	1 DAY
Eperflex	reff	manage the cookie matching with efficiency	1 DAY
Eperflex	rivi	manage the cookie matching with ividence	1 DAY
Eperflex	uuid	uses for the calculation of the reach	7 DAYS
Eperflex	ver	History	12 MONTHS
Eperflex	dataM	Cooking history used to track users on the site	13 MONTHS
Eperflex	rmk{id}	contains the browsing history for remarketing	1 DAY
Eperflex	cid	tracking cookie caloga	6 MONTHS
Eperflex	coEffi-net	tracking cookie efficiency	13 MONTHS
Clickintext	apicit	An anonymous identifier to track the audience and visitor's interests on the advertiser's site. Uses for the retargeting system to suggest the advertiser's products in subsequent advertisements.	12 MONTHS
Clickintext	sw	record the date this visitor was first seen. It's a technical cookie	12 MONTHS
Reelevant	rlvt_tmpId'	browsing history for remarketing	1 MONTH

PURPOSE: WHY WE PROCESS YOUR DATA	LEGAL BASIS: THE BASIS FOR THE PROCESSING	MORE DETAILS
Process and track your orders for products on the Site	Performance of the contract	To perform the contract of purchase or service level agreement you have entered into with us, issue invoices, process payment of the products you purchase, deliver them to you and organize any returns after the purchase.
		When you use our Try at Home service to purchase products. Please read the "Try at Home Service Terms and Conditions" section of our General Terms and Conditions for more information.
		As part of the purchase, processing and use of a gift card. Please read the "Gift Card" clause in our General Terms and Conditions for more information.
	Consent	Certain processing of your personal data associated with the purchase process, such as the storage of your payment card data for future purchases, is only activated when you give your consent to such processing.
	Legitimate interest	When you make a purchase, we may perform the necessary checks to detect and prevent fraud.
Allow and process your registration as a user of our Platform and/or your loyalty programme membership	Consent Performance of the contract	By creating a user account and/or joining the loyalty programme, you provide certain personal data necessary to identify yourself and gain access to the various features, services and products available to you as a registered user. The processing of your data is therefore required for the general conditions of our Platform.
	Consent Performance of the contract	If you subscribe to our loyalty programme and apply for the installation of your Etam loyalty card in your mobile wallet, i.e. Apple Wallet or Google Pay, you authorize us to provide your identification data (full name and loyalty card number) and information about your purchases of Etam products.
Marketing and marketing research	Consent	If you subscribe to the newsletter, you consent to our processing your data to manage your subscription and/or send you information about our products and/or services, as well as marketing messages through various media, such as e-mail or SMS. If you participate in a contest via the Platform or our social media, you consent to the use of your data in the contest and the delivery of any prizes you have won. Unless you give your express consent, we do not use the data we collect for our own or our trading partners’ advertising. If you agree in advance to the applicable legal terms and conditions (including the social media you use), we will be able to repost any photographs you share publicly or with us on our Platform or social media. With your prior consent, we may record your preferences (such as size or colour) to personalize your Etam experience.
Marketing and marketing research	Legitimate interest	We have a legitimate interest in contacting you by telephone or by post to inform you of our commercial offers, provided you have not objected thereto when collecting your data (please note that you may oppose them at any time by sending an e-mail to privacy@etam.com). Furthermore, unless you disagree, we have a legitimate interest in sending you electronic commercial communications (e.g. SMS or e-mail) if you are already a customer and if such communications concern only products or services similar to those we have already provided to you. In order to adapt our marketing actions to your preferences and needs, provide you with a better service and meet your expectations (personalization of our services through our Platform and messages), we believe that in some cases we have a legitimate interest in profiling the data you provide and the information we have about you from the cookies you have agreed to install on your terminal, including your browsing on the Site, your preferences (language, colour, type of product, etc.) and your shopping history. Functional cookies are essential to your browsing on our Site and allow us to send you an email to offer you the opportunity to recover your unfinished cart if you are a potential or registered customer. Please read Article 5 "Cookies" for more information.
Reply to any questions, requests or claims sent through Customer Service channels.	Performance of the contract	If your request relates to your order or product(s) purchased through our Platform, the processing is necessary for the performance of the contract and the correct provision of the after-sales service.
	Legitimate interest	We believe we have a legitimate interest in processing your personal data as strictly necessary to duly process your requests and complaints and reply to your questions. The data we process may include photographs if you have sent any to us with your request or complaint. For the completion of after-sales service procedures (e.g. gestures of goodwill), we may contact you by SMS or e-mail. When you call our Customer Service, telephone conversations may be recorded for quality assurance and training purposes.
	Legal obligation	If your question relates to the exercise of the rights set out in Article 3 "Your rights" or to a claim concerning our products or services, we must process your data to comply with our legal obligations.
Compile anonymous statistics on site visits	Legitimate interest	We believe we have a legitimate interest in analysing the ergonomics and quality of our Platform in order to improve our users’ experience and offer our customers a better quality Platform. Please read Article 5 "Cookies" for more information.
Conduct customer satisfaction surveys and customer studies.	Legitimate interest	We believe we have a legitimate interest in conducting surveys and studies to analyse our customers’ satisfaction in order to improve the quality of our products and services.
Recruitment management	Performance of the contract (pre-contractual measures) Legitimate interest	We may process and respond to any job application you send us.

TYPE OF PROCESSING	STORAGE PERIOD
Contract management (processing of order, delivery, provision of service or supply of goods, invoices and payments), including the loyalty programme.	Storage for the performance requirements of your contract, and then for the period necessary to establish proof of a right or contract; such data may be archived in accordance with the provisions of the Commercial Code on the storage period for books and documents created in connection with commercial activities and the Consumer Code on the storage of contracts entered into electronically.
Payment bank card data	Erasure once the transaction has been completed, i.e. as soon as payment is actually made, which may be deferred until receipt of the product, plus, where applicable, the 14-day withdrawal period (during which you may change your mind) for purchases on our Site. If you pay by bank card, the card number and date of validity may nevertheless be kept in interim archives as evidence in the event of a possible claim regarding the transaction for a period of 13 months from the date of debit or 15 months in the case of a deferred debit card. Subject to your express and informed consent, your credit card data (except for the visual cryptogram) may be kept longer for payment for future purchases, without exceeding the period required for such purpose. In other words, your data may be stored until your consent is withdrawn and/or your bank card data expires.
Processing our file on actual and potential customers	Storage for 3 years from your last contact with us (for example, for actual customers, a purchase or, for potential customers, a click on a hyperlink sent in an e-mail) or until you withdraw your consent.
Your questions to Customer Service	Storage for the time required to process your question. Recordings of telephone conversations with our Customer Service are kept for a limited period (maximum of 6 months) unless there is an exception (e.g. investigation, fraud or legal reasons).
Your electronic identification data (your connection logs, subject to your agreement and your terminal set-up parameters, through the use of cookies and other trackers on our Site).	Storage in accordance with applicable regulations for a period not exceeding 13 months. For more information on cookies, how they work and how you can disable them, see section "5. Cookies".
For staff recruitment and management	Storage for two years from the last contact with the unsuccessful candidate. If the candidate is selected, the data necessary for staff management shall, as a matter of principle, be stored throughout the employment relationship unless otherwise provided by law or regulations.